Genji M: Sushi, sashimi and rolls of unlimited proportions!

UPDATE (June 27, 2014): Check out my return to Genji M and discover great improvements, more food, lots of promos and huge discount coupons you can print out and use! Check it out!


Got your attention, didn’t I?

The thought of having limitless food is an irresistible one. But common notion is that restaurants with the “unlimited food” concept charge substantially higher, too.

That is true… but apparently (and thankfully), not all restaurants.

Genji M is one of those establishments.

Genji M along Kalayaan Ave., Makati City
Genji M along Kalayaan Ave., Makati City

Genji M is quite a familiar fixture along Kalayaan Ave., Makati City. It’s been in business since October 2013 but operating under the name of “Far Eastern Asian Cuisine” for the longest time until they eventually changed their name to what it is now.

Together with the new brand, the place has undergone a facelift to become a truly local restaurant in Manila.

I recently visited this newly revamped establishment and discovered that Genji M has shifted from targeting foreign customers to now meeting Filipino customers’ taste and expectations.

Just how are they trying to draw droves of new patrons to their restaurant, you ask? By offering a vast variety of UNLIMITED sushi, sashimi and rolls at very affordable prices. Not a bad strategy, eh!

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