Is “Earth Hour” Superficial?
With “Earth Hour” fast approaching (tonight; 31st March 2012 @ 8:30PM-9:30PM), criticism has been going around saying that this movement is nothing more than superficial.
The way I see it, it only becomes superficial when the general populace doesn’t recognize the true reason why we partake of this exercise.
Earth Hour, in my opinion, is practiced every year to remind us of our greatly important (and lifelong) responsibility towards Mother Nature. It’s pretty obvious to everyone that killing the lights for 1 hour every year will never be enough to save our dying planet. It is symbolic. A call to action. And ’tis best that we heed that call immediately.
So… is Earth Hour merely an empty cause? Perhaps it is – for those who think that saving Mother Earth is none of their business.
But for those like me (and hopefully you) who realize the urgency of it – not only is Earth Hour NOT a superficial movement…
It is a beckoning.
A call to every single human being on this planet to hold dear the true essence of Earth Hour. To come together and consciously help save Mother Earth each and every day.
To ultimately make Earth Hour a way of life.
I have a short video on Rappler.com’s website showing how my family and I can help save Mother Earth in our own little way #BeyondEarthHour. Click here watch it.
Chuckie Dreyfus & family for #BeyondEarthHour:What about you? What you can do to save the environment #BeyondEarthHour bit.ly/GXIul9
— Rappler (@rapplerdotcom) March 30, 2012
March 31, 2012 @ 9:46 PM
I personally think it is a terrible movement because it makes people think they have done something to save the earth already instead of doing some serious changes.
March 31, 2012 @ 10:58 PM
The movement itself is NOT terrible because its intentions are noble. If it makes a few people feel as though they’ve achieved something by merely turning off the lights, then the problem lies not with Earth Hour… it lies with the shallow understanding of those who believe that participating in this activity is the be-all and end-all of saving the planet.
April 1, 2012 @ 9:52 PM
Really, you believe that? The Road to Hell, as they say, is paved with good intentions. The fact of the matter is- this movement makes people think they did something already. That's what's wrong with it. We don't need any more awareness … no more celebrations, no more pats on the back that we can do it. We just need to do. If we concentrated media attention on all the trash on our shores (instead of having to turn off the lights) and how the trash needs to be picked up and for people to stop discarding their plastic and snack bags wherever they picnic, we would have achieved so much more than this ridiculous earth hour ever will.