Organique Acai Berry and the inspiring story of the woman behind it – Ms. Cathy Salimbangon

I recently attended the birthday celebration of the Chief Executive Officer of the global brand and nationally renowned ORGANIQUE ACAI BERRYMs. Cathy Salimbangon.

You probably already know all about Ms. Cathy Salimbangon if you’ve been watching some of her guestings on television wherein she shares her passion for work as well as her amazing success story.

We had lots of fun, good food, and Organique Acai Berry (of course) during the festivities. Plus, we were even able to hear stories from amazing people whose lives and well-being were changed for the better by Organique Acai Berry.

Ms. Cathy Salimbangon – Chief Executive Officer, Organique Acai Berry

I first met Ms. Cathy in an Organique Acai Berry event a couple of years ago. I went to that event because of my passion to become healthier and my desire to achieve better well-being.

Getting to know more about Organique Acai Berry and Ms. Cathy Salimbangon

Being an avid fan of Acai Berry and a true believer of the many incredible health benefits that this super food offers, I wanted to know more about Organique Acai Berry and the incredible woman behind the success of the brand.

So, if you’d like to know more about Ms. Cathy Salimbangon and Organique Acai Berry (as well as why you need this amazing superfood), I encourage you to read on.

The beginnings of Organique Acai Berry were anything but easy. But the strong spirit and determination of the couple, Joseph Elton and Catherine Salimbangon, to bring the wonderful news of wellness to the Philippines did not deter them from forging ahead.

Organique Acai Berry Premium Blend is the brainchild of Joseph Elton, an IT expert; and Catherine, an internationally accredited nurse, while they were based in the US. As they say, every problem has a solution, but having an excellent solution is best. Health and healthcare are foregone issues especially for the elderly. The compassionate heart of Cathy goes out to the senior patients who are almost forced to take unpalatable supplements along with their medications. Cathy wanted to find another way to reinvigorate the health of the elderly without making them take the bitter pill every time.

Catherine’s eureka moment came when she herself, often feeling exhausted from the demands of her daily grind as a nurse, was amazed at what she witnessed — elderly men and women, happily jogging. The daily stresses somehow took their toll on the health of the couple who worked very hard, while they were yet raising small children. They realized how ironic it was that they were not feeling healthy and yet, they were in the health industry. Another instance that strengthened their resolve happened when Cathy observed that a patient in the nursing home she managed was becoming more active. This was a timely discovery because her husband, Elton, transitioned work into a different field. Elton became involved in the food supplement industry and amongst the many products that were being made, it was the acai berry that stood out hands down. It was because of the purplish-black fruit’s superior and very high anti-oxidant content.

The phenomenal discovery that led to the acai berry’s introduction to the west caused uproar in the world of health and wellness. And so, in June 2009, ORGANIQUE Inc. was born. An all-Filipino company that commissioned itself to produce only world-class food supplement, the acai berries, harvested from the Amazon rainforests of Brazil.

Just how incredible is the acai berry? Well, touted by Dr. Oz, Dr. Mercola and Dr. Sears as a superfood, the acai berry has been proven to have the highest level of anti-oxidants through a series of research done and was in the ORAC Chart.

But Cathy and Elton didn’t see the acai berry as merely a business opportunity, but a means to help improve the health of many of our kababayans n the Philippines. So, they packed their bags in 2010, and returned to the Philippines to begin their painstaking task of introducing an awesome beverage — a purple-colored all-natural fruit juice with delicious chocolate berry taste and without any preservatives, containing phytochemicals, powerful levels of antioxidants to boost a person’s sagging immune system and enable him/her to combat free radicals, toxins and other harmful viruses.

Ms. Tweetie de Leon-Gonzales and Ms. Cathy Salimbangon

Cathy as the foremost ambassador of Organique acai berry herself, firmly believes just as I do that health is wealth. And as such, she wanted to share the value of health to her fellow Filipinos. Wasting no time, she took it upon herself and started out initially through personal selling and online marketing, explaining tirelessly to every inquiry about acai’s exceptional nutritional value.

Cathy would later go to retail stores, doctors, wellness clinics to actively promote the manifold and superior health benefits of Organique Acai. It was opportune, too, as the government’s awareness efforts were becoming aggressive in making people understand the value of health and going back to basics, how neglecting or stubbornly abusing it will impact their lives and that of their love ones, eventually.

In a matter of eight years, Organique Asia gained credible standing amongst its peers in the business, and equally too, for its unique product — a delicious-tasting Acai berry, which is now an indispensable health supplement staple for thousands upon thousands of Filipinos of all ages regardless of their health disposition. Today, Organique Acai Berry is also sold in establishments such as Mercury Drug, S&R, Watson’s, Rustan’s, and in other major stores nationwide.

Cathy thanks the valuable support of media partners who helped pave the way for Organique Acai Berry to reach more people in different parts of the country and learn more about Organique Acai Berry’s nutritional benefits. “You, our media friends, believed in Organique Acai. you believed in us, and so we made it!” 

Like-minded health and wellness advocates who know the importance and value of good health have also become staunch believers and partners after experiencing the delicious health-giving goodness of acai berry.

Ms. Cory Quirino, talking about the benefits of Organique Acai Berry

Cathy thanks the stellar roster of ambassadors, Ms. Cory Quirino, wellness guru and radio/TV host; Ms. Tweety de Leon, supermodel, actress and entrepreneur; Ms. Regine Tolentino, actress, fashion designer and dance-fitness coach/instructor; Dr. Sonny Viloria, former Department of Health Undersecretary, broadcast anchor, alternative and natural health medicine expert; Dr. Sarah Cabodil, president of Anti-aging Medicine and Clinical Aesthetics Society who spoke the truth about the superfood Organique Acai Berry.

With Ms. Cathy Salimbangon and Tweetie de Leon-Gonzales

Personally, while there are a ton of reasons why you and I should take Organique Acai Berry, one key reason above all that should convince you is our desire to have better health and wellness inside and out.

And just as exercise is not a means to an end, Organique Acai Berry is also not just a drink. Both should be incorporated into one’s lifestyle.

Apart from Organique Acai Berry, Cathy is also busy giving back to the community and doing good deeds with her husband without the need to show off or flaunt.

And so, Cathy Salimbangon has thus achieved what she envisioned — a healthier lifestyle for Filipinos, regardless of social status. A goal that she set out painstakingly to attain. At the same time she has inspired many women and empowered everyone to dare to dream; to believe in your dream and work towards achieving more in life, living life to the fullest potential, whether you’re young or old.

I hope this story inspires you the same way I have.

And remember… Good health doesn’t just happen. You have to act upon it and make it happen.

Happy birthday, Ms. Cathy! 

I wish everyone great health and a wonderful life. Let’s drink to that! :)


To know more about Organique Acai Berry, you can visit their website here.

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Organique Acai Berry and the inspiring story of the woman behind it – Ms. Cathy Salimbangon was last modified: December 14th, 2018 by Chuckie Dreyfus