In case you didn’t know, the Shorty Awards not long ago proclaimed the finalists in its yearly worldwide search for the best in social media.
Guess what…? Globe Telecom is shortlisted to bag one of the top awards. Cool, right?
Globe is a finalist in the Best Use of Social Media for Customer Service Category for its @Talk2Globe customer service channel on Twitter.
According to the New York Times, if Hollywood has the Oscars and Broadway has the Tonys, then Twitter has the Shorty Awards.
This prestigious event awards the best individuals and organizations in providing continuous and real-time content on channels like Twitter, Facebook, Tumblr, Youtube, and Foursquare along with other social networking sites.
“By capitalizing on new trends in social media spaces like Twitter and Facebook as a means to help its subscribers, Globe has taken customer service beyond the hotline and store. Nowadays, customers turn to social media like Twitter to air their concerns. This is why Globe wants to be where the customers are, quickly responding to any cry for help even when the brand is not directly mentioned. Our customers on Twitter and Facebook now experience this convenience since we’ve stepped-up the level of our online customer service channels,” said Miggy dela Cruz, Head of Customer Communication & Knowledge Management of Globe.
According to Miggy, as per SocialBaker, Globe has the 2nd overwhelmingly compelling brand account in the nation. This is all credited to Globe’s drive to expand its reach across the social web through the combined synergies of powerful social media engagement tools and a crew of Online Specialists who proactively interact with clients on Twitter 24/7. The aforementioned undertakings empower Globe to adapt and personalize the client experience over social media, which improves the one-to-one relationships with online clients.
Past Shorty Award victors were a mix of famous personalities and brands.
Winners of the Shortys will be announced during a grand event on April 8 in New York, hosted by American actress, Felicia Day.
To know more about the finalists of the Shorty Awards, visit shortyawards.com.